CELEBRATING 20 YEARS OF TRONICO ATLAS

On October 10, 2024, Tronico Atlas celebrated its twentieth anniversary at its premises in the Tanger Free Zone (TFZ), part of the Tanger Med Industrial Platform. The ceremony was attended by a wide range of guests, including the French consul in Tangier, the developer representatives of “Tanger Med Zones”, and “Tronico Atlas” executives represented by Mr. Bruno Picquart, Group CEO, Patrick Collet, Tronico Managing Director, and Hassan Zine El Abidine, Tronico Atlas Site Director.

A retrospective of the history of Tronico Atlas in Morocco was presented, highlighting the key moments that have shaped the company, as well as its significant contributions to the local economy.

An exhibition was also organized, in which some of the employees shared their stories and their career paths within Tronico Atlas. These personal stories have reinforced the sense of community and belonging among employees, testifying to the company’s positive impact on their professional lives.

A highlight of the celebration was the presentation of Tronico Atlas’ Research and Development (R&D) activities. The company now has two design offices in Tangier and Rabat, entirely dedicated to product innovation, and staffed by 100% Moroccan teams. This initiative underlines Tronico’s commitment to promoting excellence and supporting the development of local skills.

The ceremony concluded with a networking session, enabling guests and employees to exchange ideas and strengthen professional ties. This anniversary is not only a celebration of past achievements, but also a look ahead to the promising future of Tronico Atlas in Morocco.

Tronico Atlas thus continues to play a key role in the Moroccan industrial ecosystem, proving that a commitment to innovation and local development is a winning formula for years to come.